I know the world loves a good infographic, and my man Danny Sullivan of Search Engine Land did a great one for the world of SEO.
This chart really nails it. It shows the main factors in helping a website rank in an a simple, clean way.
I share this as a way to promote good thinking when it comes to SEO. Can this stuff be done by business owners? Yes, but as I’ve said before on why hire an SEO, it’s a matter of focusing on what you do best. I’m not scared to let others know what I do. Many will happily hire me to do it for them.
See the table here:
The Periodic Table Of SEO Ranking Factors, used with permission